April 25, 2011

Its leaders and member-owners call it “the newest and best independent pharmacy cooperative in the nation.” It’s certainly one of the largest.


April 25, 2011

American Greetings’ new Ready Set Blow greeting card line offers all the fun of blowing out the candles and making a wish.


The cards deliver a multisensory experience with the recipient prompted to blow on the card upon opening it. A special sensor is then activated, making the festive scene come to life with LED lights, as well as either a birthday song or sound.


The line of six designs began shipping to all channels of distribution in mid-March and retails for $6.99.

April 20, 2011

Joseph Selame, who designed a wide range of well-known logos and brand identities for dozens of nonprofit organizations and companies, including CVS/pharmacy, died on March 29 in Boca Raton, Fla. He was 86.

April 15, 2011

Duh, winning! Because there are no losers in this. GlaxoSmithKline will be able to funnel its extensive marketing dollars into a stable of poised-to-explode brands, niche marketers can take those brands being sold and breathe fresh marketing life into them and retailers now benefit most of all because a greater portfolio of brands are being marketed with gusto.

April 12, 2011

American Greetings is applauding moms for their unconditional love and endless support and advice with a new greeting card line this Mother's Day.

April 4, 2011

A rice brand has kicked off a global campaign that encourages families to eat healthier and come together for meals.

April 4, 2011

Representatives from leading employers and payers met Monday to discuss the evolving role of employers in health care at the first Walgreens Employer Health and Wellness Executive Client Forum.

March 29, 2011

American Greetings said it is revolutionizing the tradition of blowing out birthday candles into a multisensory experience.

March 24, 2011

Duane Reade, which is owned by Walgreens, has extended its contract with DeVito/Verdi, the New York ad agency that assisted with its marketing metamorphosis.

March 18, 2011

The National Advertising Division of the Council of Better Business Bureaus on Thursday recommended that Peak Life modify its advertising to clearly convey the message that claimed sleep benefits associated with its Somnapure dietary supplement are achieved from a regular, consistent program of supplementation with these ingredients, and not with one-time use.

February 24, 2011

Greeting card enthusiasts that want to know what's new in the card aisles before hitting the stores now can see the latest innovations online, thanks to a new page on American Greetings' website.

February 18, 2011

A few years after launching its iFood assistant, a tool for on-the-go users that provides recipes and entertainment tips, Kraft is taking meal planning to the next level.

January 31, 2011

A company that develops wireless power technology is bringing that technology to consumer packaging.

January 18, 2011

SmartSource.com has gone mobile.

January 11, 2011

Two leaders of Target have been appointed to the retailer's executive committee.

January 10, 2011

CalmSea on Sunday announced the release of its new social commerce optimization solution, which leverages CalmSea’s predictive commerce platform with Facebook APIs to provide retailers the ability to engage, grow and monetize their Facebook fan base.

January 7, 2011

Ilex Consumer Products Group on Thursday acquired the St. Joseph brand from McNeil-PPC, the company announced.

December 9, 2010

American Greetings is decking card aisles with its LCD-enhanced cards, preloaded with Christmas images or ready to be customized with favorite photos.

December 7, 2010

BROOKLYN, Ohio — Getting the most from the card category depends not only on the right merchandise, but also on the right merchandising. Outposting and signage can have a big impact on the department.


December 3, 2010

Customers looking to make the holiday season merry and bright can look no further than American Greetings.

November 22, 2010

Consumers now can add their renditions of popular holiday songs to new cards from American Greetings ...

November 15, 2010

American Greetings is bringing laughs on the go with its latest line....

November 14, 2010

Advanced Beauty Systems has announced Texas-based advertising agency Slingshot as its advertising agency of record....

November 14, 2010

In an effort to drive awareness and product trials, Procter & Gamble brought to New...