September 2, 2015

“Orgulloso De Ser” depicts people sharing their family stories and displaying pride of their heritage by applying a temporary tattoo of their last name using the special Coca-Cola Heritage Tattoo Can.

August 25, 2015

The Coca-Cola company’s efforts to replenish the water used in its beverages and their production by 2020 are expected to be met the by the end of this year, the company reported Tuesday.

August 19, 2015

Organic, cold-pressured juice company Suja Life announced its minority investment and distribution partnership with the Coca-Cola Company on Wednesday.

August 18, 2015

Soutus has more than 25 years of public affairs and communications experience and was most recently SVP public affairs and communications for Coca-Cola in North America. 

August 14, 2015

Coca-Cola announced Friday that it had appointed James Quincey president and COO, where he will oversee the company’s worldwide marketing unit and report to CEO and Chairman Muhtar Kent.

July 8, 2015

Coca-Cola is removing labels from its cans in Middle Eastern Countries to teach tolerance until the end of Ramadan, a Muslim holiday ending July 17.

May 19, 2015

As consumers increasingly look to curb their sugar and fat intake, many food and beverage companies are opting to go small, according to an Adweek report.

April 21, 2015

North Carolina Gov. Pat McCrory joined with such companies as Coca-Cola and CVS to kick off the Fit Family Challenge.

April 15, 2015

Twenty-ounce bottles of Coca-Cola, Diet Coke and Coke Zero will feature 1,000 of the most popular names in the country — four times the number of names featured in last year's wildly successful campaign.

December 17, 2014

There are probably a few hundred former offensive linemen who wished that all it took was a bottle of Coca-Cola to make Pittsburgh Steeler legend Joe Greene a little less “Mean.” As the story goes, it took more than a few takes to get this 1979 Clio-award winner shot; having just chugged a full bottle of Coke, the first few times Greene said, “Hey kid, BURP…”

December 15, 2014

Google is reportedly studying the effect color has on consumer purchase decisions, among other issues

December 8, 2014

NBTY on Monday announced the appointment of Brian Wynne to the role of president of NBTY Americas, and CEO of its U.S. subsidiary - United States Nutrition.

November 17, 2014

It’s a new era for carbonated beverages. Sales have been falling for a decade as consumers have shifted away from traditional sodas sweetened with high-fructose corn syrup and are avoiding diet sodas due to concerns about artificial sweeteners.

November 17, 2014

In response to the growing popularity of soft drinks sweetened with cane sugar and the spike in demand for “MexiCoke,” Coke has started distributing the product itself in the United States.

November 5, 2014

The Coca-Cola Co. on Tuesday announced the nationwide launch of Coca-Cola Life, the company's first reduced-calorie cola to use a combination of cane sugar and stevia leaf extract. 

November 4, 2014

NBTY on Tuesday announced the appointment of Andrew Archambault to the position of chief customer officer. Archambault has nearly 20 years of experience in the consumer packaged goods industry, most recently serving as VP and managing director for Bacardi USA. 

September 29, 2014

Coca-Cola Co.'s Sprite brand is getting in the holiday spirit a little early with the reintroduction of a berry-flavored fan favorite.

September 23, 2014

McKesson has elected Donald R. Knauss and Susan Salka as new independent directors, effective Oct. 20, bringing to 11 the size of the board of directors.

September 22, 2014

To celebrate consumer support of Diet Coke, the brand will launch an integrated marketing campaign, called "Get A Taste," which aims to illustrate how the beverage can make life's duller moments a bit bubblier. 

August 28, 2014

Coca-Cola Life — a reduced-calorie cola sweetened with cane sugar and stevia leaf extract — has arrived stateside, making its debut in The Fresh Market stores across Georgia, North Carolina, South Carolina and South and Central Florida.

August 19, 2014

NBTY on Tuesday named Steven Cahillane CEO. A 25-year consumer goods industry veteran, Cahillane comes to NBTY from Coca-Cola, where he led the successful integration of Coca‐Cola Enterprises' North American bottling operation and drove significant market share gains as president of Coca-Cola Americas. 

August 15, 2014

The Coca-Cola Co. plans to acquire a 16.7% interest in Monster Beverage Corp. in a partnership arrangement involving brands, global distribution and $2.15 billion in cash.

July 30, 2014

Coca-Cola launched the new Tweet-a-Coke campaign Tuesday, which lets a user tweet their friends a $5 e-voucher that can be redeemed for a small fountain drink at a Regal Entertainment Group theater.

June 28, 2014

Beverages play an important role in today's drug stores, and the segment is only becoming more diverse as such offerings as sports drinks and enhanced waters increasingly hit the market, alongside ever-popular carbonated beverages. To shed light on some of the biggest trends sweeping the category and to help retailers better understand how to better leverage the power of shopping occasions, DSNTV recently interviewed John Carroll of Coca-Cola for its Executive Viewpoint video series.