Smartphones and digital technology are no doubt revolutionizing how shoppers experience and purchase products. To stay ahead of the trend, Unilever’s Dove and Intel have teamed up to develop the Dove intelligent shelf, using Intel RealSense technology, to showcase multiple ways to use technology to sell product.
Earlier this year, Prestige Brands closed the deal on its acquisition of the analgesic Goody’s Powder. And while Goody’s may be characterized as a legacy brand, it is in no way a tired brand — for the 52 weeks ended April 15, sales of Goody’s Powder were up 1.2% to $15.8 million.
ATLANTA — Newell Rubbermaid's Goody hair care brand has announced that its Simple Styles Spin Pin has been recognized by Good Housekeeping as a 2011 Very Innovative Products Award recipient, and in an effort to build on the success, the brand is slated to expand the Simple Styles line in the first quarter to include the new Bun Spiral and Spin Pin Mini.
Mr. Bubble bubble bath is celebrating its 50th anniversary. To celebrate this milestone, the Mr. Bubble character has been updated, and the products will feature a special birthday label throughout 2011.