April 4, 2014

CandyRific, a supplier of candy and novely products that utilize popular licensed brands, has expanded its license with Warner Bros. to create two novelty items.

December 26, 2013

In the late 1980s, “Star Trek: The Next Generation” introduced viewers to the replicator, which could make food, beverages and other items materialize out of thin air.

October 23, 2013

Procter & Gamble’s Gillette has kicked off its official partnership with Movember by inviting men and women to join Team Gillette.

September 9, 2013

Boehringer Ingelheim Consumer Health Care on Monday announced the introduction of Captain Zantac, the new face of the Zantac brand.

May 31, 2013

Jelly Belly Candy Company announced a line of jelly bean bags featuring Disney character villains will be available later this summer for Halloween.

April 5, 2013

Boehringer-Ingelheim helped sponsor Team Walgreens/Team Tori to a tune greater than $1,000 for colon cancer research at the 2013 St. Louis Undy 5000, a family-friendly 5K run/walk created by the Colon Cancer Alliance. BI is a regular sponsor of Undy 5000 events under its Dulcolax brand.

December 6, 2012

Disney and creative genius Tim Burton — creator of “The Nightmare Before Christmas” — announced the release of "Frankenweenie," the hilarious 3D stop-motion animated masterpiece arriving as a 4-Disc Blu-ray Combo Pack, Digital and On Demand Jan. 8, 2013.

March 23, 2012

Hitting retail shelves for spring is the new line of Gum Star Wars-branded toothbrushes from Sunstar Americas, in partnership with Lucasfilm.

September 8, 2011

Procter & Gamble’s Old Spice brand has announced the launch of its new "Smell Better Than Yourself" advertising campaign, which is centered around the Old Spice Red Zone collection of deodorant, body spray and body wash.

August 9, 2011

Lance is reaching out to cheese lovers with a new variety of Captain's Wafers.

May 20, 2011

The New York Mets announced the launch of the "Honorary Captain" program presented by Duane Reade, which gives fans the opportunity to be an honorary team captain and bring out the Mets lineup card before one of the Subway Series games, which will be held July 1 to 3 at Citi Field.

February 4, 2011

A new chapter officially is under way for CVS Caremark, and it comes as little surprise that the Larry Merlo era has begun with a reminder of the core principles that put him in the captain's seat to begin with — flawless execution, cross-functional thinking and management, and enhancing value.

January 31, 2011

The National Hockey League and diaper brand Huggies have teamed up for a month-long campaign to collect diapers and donations for families and babies in need across North America.