March 12, 2014

Breyers, a brand from Unilever, is expanding its line of products with the debut of new Breyers Gelato Indulgences, available in four varieties.

February 26, 2014

In celebration of its centennial, Tastykake is releasing new, limited-edition Birthday Kake cupcakes.

May 16, 2013

Meijer will sell cupcake stands customized in local school colors under a partnership with the stands' Michigan-based manufacturer.

March 15, 2013

Hostess Brands on Thursday announced that the stalking horse bid submitted by McKee Foods for the Drake's snack cake brand will be presented for approval to the U.S. Bankruptcy Court, as no other qualified bids were received for those assets.

March 12, 2013

Pinnacle Foods' Duncan Hines has added 15 new springtime recipes for adults and kids, the company said.

January 28, 2013

McKee Foods, makers of Little Debbie snack cakes, is offering $25 to $30 million for Hostess Brands Inc.'s Drake's brand, according to published reports.

March 19, 2012

Gnu Foods has added three new additions to its line of baked Flavor and Fiber bars.

March 1, 2012

Sara Lee has introduced its latest dessert that is ideal for personal desserts or on-the-go snacking.

October 31, 2011

Batter Up is introducing to retail the Ready. Set. Cupcake! by the Piping Gourmets line of frozen cake batters and buttercream frostings.

October 14, 2011

Baskin-Robbins on Friday announced the launch of Cake Bites, a new bite-sized line of mini desserts that combine ice cream and cake in a single serving.

July 25, 2011

Hostess has added a chocolate-frosted treat to its Donettes line.

April 27, 2011

Blue Bunny is expanding its ice cream lineup with decadent flavors that feature pieces of cake.

April 27, 2011

Celebrating the recent launch of its strawberry-flavored cupcakes, Hostess is kicking off a new promotion.

March 29, 2011

American Greetings said it is revolutionizing the tradition of blowing out birthday candles into a multisensory experience.

March 21, 2011

Hostess is going "old-school cool."

February 15, 2011

Hostess has added a new member to its line of squiggle-topped cupcakes.

November 29, 2010

Wilton's line of popular gingerbread house kits is expanding with a version designed for the "upwardly mobile."