April 25, 2011

Beauty360 has been described as “a natural evolution” of CVS/pharmacy’s commitment to beauty, and there’s no denying that it is much different than any beauty department you’ll find in a traditional CVS/pharmacy store. As of press time, there were 25 Beauty360 stores in operation, located primarily in California. The first location was unveiled November 2008 at a Capitol district CVS store in the center of Dupont Circle.


April 25, 2011

CVS/pharmacy is taking its focus on preventive care to the streets with its 2011 To Your Health program, staging more than 800 events around the country and screening patients for diabetes, blood pressure, cholesterol, bone density and vision. Each To Your Health event offers customers access to as much as $150 worth of health screenings, as well as medical reviews with CVS pharmacists; consultations with doctors; dental and chiropractic screenings; and referrals for mammograms and pap smears in certain locations.


April 25, 2011

Groupings of homeopathic pediatric cough-cold solutions, like those pictured here at a central Pennsylvania CVS, have become more the norm given the safety and efficacy debate around several children’s cough-cold ingredients over the past few years, the spate of recalls and the more recent media-driven concern over accidental overdosing.


April 25, 2011

As of this past fall, many retailers began facing their condom displays upright as part of a supplier-driven efficiency program that will end up creating additional shelf space. On average, three vertical condom packages will occupy the same space once taken by only two horizontal condom packages. That means last year, only four packages would have fit in this shelf shot, taken at CVS. 


April 25, 2011

CVS Caremark's MinuteClinic division has expanded its suite of services to now include vitamin B12 injections and the human papillomavirus vaccination Gardasil.

April 25, 2011

WOONSOCKET, R.I. — CVS Caremark has named Helena Foulkes EVP and chief healthcare strategy and marketing officer. In the newly created role, Foulkes will bring together the company’s capabilities in enterprise branding, communications, community relations, charitable giving, healthcare-reform strategy, government relations and marketing into one integrated organization in an effort to deliver even better business results and stronger partnerships.


 

April 25, 2011

Rite Aid recently has put into play a number of forward-looking initiatives to help improve operations, particularly across pharmacy. The Pennsylvania-based retailer last month announced its test market of six new Wellness store prototypes, and after successfully testing a 15-minute prescription guarantee in three states, Rite Aid expanded that guarantee to all states except New York. 


April 25, 2011

Looking more like a shelf within Bath & Body Works than one you’d find in retail pharmacy is the Essence of Beauty endcap spotted within one CVS/pharmacy in New York. Essence of Beauty is available exclusively at CVS/pharmacy and online at CVS.com.


April 22, 2011

Another story this week is a reminder of how important even the most subtle finesses of a corporate logo can be in the minds of the consumer.

April 20, 2011

Joseph Selame, who designed a wide range of well-known logos and brand identities for dozens of nonprofit organizations and companies, including CVS/pharmacy, died on March 29 in Boca Raton, Fla. He was 86.

April 19, 2011

Vichy Labs has developed Capital Soleil, a new line of sun care products that will be sold at select CVS/pharmacy, Duane Reade and Walgreens locations.

April 15, 2011

Drug stores may be best positioned to navigate any headwinds whipped up by rising fuel costs and may even benefit from them, a Credit Suisse analysis published Friday found.

April 15, 2011

CVS Caremark announced on Friday that it has agreed to pay $17.5 million, to be allocated among the federal government and 10 participating states, to resolve a civil complaint concerning how its CVS/pharmacy retail pharmacies submitted reimbursement claims in certain states for prescriptions filled for "dual eligible" patients who have coverage under both Medicaid and a third-party insurance plan.

April 14, 2011

CVS Caremark has unveiled a new medical benefit drug management service for its pharmacy benefit manager and specialty pharmacy clients.

April 14, 2011

Despite a difficult economy and rising health costs, the benefits of an integrated pharmacy service were evident as CVS Caremark helped its pharmacy benefit manager clients — employers, health plans and third-party administrators — manage pharmacy costs, according to the company's annual "Insights Report."

April 7, 2011

CVS Caremark's retail-based clinic operator, MinuteClinic, has entered into a clinical affiliation with Advocate Health Care and Advocate Physician Partners to enhance the healthcare services provided to patients in communities throughout Chicagoland and central Illinois.

April 5, 2011

CVS Caremark announced on Tuesday that it has been named as one of the most reputable companies in the United States in the 2011 Most Reputable Companies list published by Forbes magazine in partnership with the Reputation Institute.

April 1, 2011

Some of the nation's most popular retailers earned a spot on Interbrand's annual ranking of the 50 most valuable U.S. retail brands.

March 29, 2011

CVS Caremark has named Helena Foulkes, who is widely regarded as one of the most visionary marketers in modern drug store retailing, to the newly created position of EVP and chief healthcare strategy and marketing officer.

March 25, 2011

"Dispense-as-written" prescriptions are exacerbating medication nonadherence and costing the U.S. healthcare system billions of dollars, according to a new study by researchers at Harvard University, Brigham and Women's Hospital, and CVS Caremark.

March 24, 2011

Boston Medical Center announced that it has received a $50,000 grant for the Autism Clinic from CVS Caremark Charitable Trust, the private foundation created by CVS Caremark.

March 18, 2011

Bainbridge & Knight's Lichi Super Fruit Diet supplement has made its way to CVS/pharmacy.

March 15, 2011

Alba Botanica, whose products are available at CVS, Target, Whole Foods and natural food stores, has revamped its Advanced line, which now is known as Natural Even Advanced.

March 15, 2011

The CVS Caremark Charitable Trust has announced the donation of $100,000 to the American Red Cross in support of relief efforts under way in Japan following last week's tragic earthquake and tsunami, with a potential total donation of up to $300,000 through the matching of CVS Caremark employee donations.