The Drug Store News Group on Sunday co-hosted a breakfast with CVS Caremark. Larry Merlo, CVS Caremark president and CEO, shared with attendees CVS’ focus on leveraging personalization opportunities, through both marketing and assortment, to engender loyalty. And suppliers were introduced to new CVS/pharmacy president Mark Cosby and chief merchant Judy Sansone.
Medicare Part D beneficiaries with cardiovascular conditions who had no financial assistance during the "doughnut hole" coverage gap were 57% more likely to discontinue their cardiovascular medications than those beneficiaries who had consistent drug coverage, according to a study conducted by researchers from Harvard University, Brigham and Women's Hospital and CVS Caremark.
Customer loyalty has always been paramount for retailers, but as we wade into 2012 and beyond, it is becoming increasingly evident that retailers have a renewed focus on establishing a strong sense of loyalty and creating an engaging customer experience through cross-channel initiatives that are touching customers both in and — perhaps more importantly — out of the store.
“You vs. Flu … you win with a flu shot!” Of course, patients aren’t the only winners now that pharmacies are actively touting their flu shot and other vaccination services. It’s quick. It’s easy. And it’s driving the number of flu shots delivered each season.
CVS/pharmacy officially announced on Wednesday the April schedule of Project Health (Proyecto Salud in Spanish), a wellness program delivering more than $21 million worth of free health screenings to multicultural communities throughout 2012.
CVS Caremark is showcasing how it is helping aging “boomers” on their path to better health and its senior-focused initiatives at Aging in America, the 2012 Annual Conference of the American Society on Aging, which is being held in Washington, D.C., this week.
CVS Caremark issued on Tuesday two new reports that highlight research the company is conducting around medication adherence, including one study that reviews and compares state-by-state adherence rates for patients managing four chronic diseases.
The news that CVS/pharmacy is closing all of its upscale Beauty360 stores may have raised a few eyebrows — or perhaps not — but now it will be interesting to see the changes that occur in store and online in beauty.
CVS/pharmacy is shuttering all of its Beauty360 locations and ceasing operation of the Beauty360 e-commerce business to focus on the growth of its core CVS/pharmacy beauty business, the retailer confirmed on Wednesday.
Walgreens might be willing to acquire Rite Aid if it can't settle an ongoing contractual dispute with one of the country's largest pharmacy benefit managers, Walgreens' former CEO said in a conference call with investors Monday.
A miniature version of the spike in stock market activity that followed speculation about the prospects of a Walgreens-Rite Aid merger happened on Drug Store News' website as a quick writeup about the potential deal became the most-read story on the site. But for all the buzz that Credit Suisse analyst Edward Kelly created with his report, a Walgreens-Rite Aid merger appears pretty unlikely on closer inspection.
With sign-ups for spring sporting events under way, adding physical exams to parents’ to-do lists, MinuteClinic is promoting its sport and camp physicals and is offering them for a discounted price through Sept. 30.
“How does that help me sell more cases, pallets and truckloads?” That’s a question I have been asked repeatedly, particularly as the world of retail pharmacy has evolved to play a larger role in health care. With that, the business that we cover in Drug Store News has become incredibly more complicated.
Kantar Media on Wednesday reported that overall retailer advertising expenditures increased 1.6% and retailer participation in Free Standing Insert coupon promotion pages increased 30.7% over calendar year 2011, versus the corresponding year-ago period.
CVS Caremark has announced that its EVP and chief medical officer Troyen Brennan has been named to the National Commission on Physician Payment Reform, an independent commission that will assess how physicians are paid, and how pay incentives are linked to patient care.
CVS/pharmacy is looking to help pharmacy customers on their path to better health through improved medication adherence as guidance gained from the company’s extensive health policy research points to the importance of a single “pharmacy home.”
Accordant Health Services, a CVS Caremark company, and the Michael J. Fox Foundation for Parkinson's Research on Wednesday announced a collaboration to provide to patients with Parkinson's disease who are enrolled in Accordant-sponsored care management programs information about resources available through the foundation.