February 18, 2011

The CCR foundation has been laid. Now comes the next phase in Walgreens’ campaign to “enhance the customer experience.”


Customer Centric Retailing is rolling across the chain’s coast-to-coast store network like a tide. The effort — aimed at aligning Walgreens’ mix with what its customers really want from the stores; eliminating hundreds of redundant, slow-turning SKUs; and boosting front-end productivity — already has transformed more than 2,100 Walgreens stores. Another 3,400 are up for renovation by the end of this year.

January 14, 2011

Walgreens has talked plenty about its Customer Centric Retailing initiative since the overhaul of its store merchandising and marketing strategy kicked off two years ago. But the rejuvenation of Walgreens’ sprawling, coast-to-coast store network is just the tip of the CCR iceberg, company leaders said.

November 14, 2010

The healthcare landscape is changing. There’s a new value-driven consumer who has emerged and, in...

November 4, 2010

It would be no small thing to define the retail market for wellness, much less...

October 10, 2010

The Walgreens hedgehog is officially retired. Its fate was sealed by a successful fourth quarter...

September 27, 2010

Walgreens stock was up nearly 9% in early trading Tuesday morning after the company posted...