In a recent survey, more than half of respondents said that they are highly annoyed by the way brands continue to rely on the old-fashioned strategy of repeatedly blasting generic advertising messages.
The majority of millennial parents are using smartphones to help them shop at brick-and-mortar retail locations, according to the results of a commissioned study from Retale, a location-based mobile platform connecting more than 3.5 million shoppers with major retailers locally.
CVS Health was honored on Wednesday by the National Business Group on Health for its commitment to promoting a healthy work environment and encouraging healthy lifestyles among colleagues and their families.
Drug Store News and Mack Elevation Forum co-hosted The New General Market Forum in Chicago on May 27 with a mission to bring together leading companies that have demonstrated their commitment to building a strong community with a diverse consumer base.
While online sales of allergy products may still be relatively low, thousands of consumers are making these purchases online — and many millions more are using the Web to learn about products and decide which brands to purchase.