January 20, 2014

Quaker Oats is adding some innovative, energy-packed products to its lineup, the company said.

June 10, 2013

Nature Valley announced two new products: Nature Valley Soft-Baked Oatmeal Squares and Nature Valley Protein Granola.

March 6, 2013

MOM Brands announced new additions to its brand portfolio with Spooners ready-to-eat cereals. They are available in Mixed Berry Multigrain, Cinnamon Multigrain, Frosted Multigrain and Chocolate with Chocolate Chips.

January 25, 2013

Post Foods on Friday announced the addition of a new variety to the Honey Bunches of Oats family: Honey Bunches of Oats Greek Honey Crunch cereal.

October 23, 2012

Sneaky Pete's Naturally Oatstanding Beverage is now available at various grocery stores and other retailers nationwide. The first soluble oat beverage of its kind, Sneaky Pete's is an easy and low-calorie way for consumers to meet the daily requirement for fiber.

August 9, 2012

Kellogg's is honoring the U.S. women's gymnastics team by debuting limited-edition boxes of Corn Flakes this fall.

August 3, 2012

Kellogg's announced that it is rolling out special-edition boxes of Corn Flakes featuring U.S. gymnast Gabby Douglas, who won the gold medal at the 2012 Olympic Games in London.

June 26, 2012

Kashi has launched two USDA-certified organic cereals that combine organic corn flakes with a touch of natural sweetness.

June 15, 2012

Nature's Hand has introduced a single-serve pouch of granola that features all-natural ingredients.

April 30, 2012

Kashi has launched a new initiative that will boost the company's availability of organic and non-GMO foods affirmed by the Non-GMO Project, a leading independent verifier of non-GMO foods.

March 5, 2012

Quaker Oats has introduced a new line of packaged cookies that feature whole grain oats as a staple ingredient.

February 29, 2012

Quaker Oats is expanding its Quaker Oatmeal Squares cereal to include a new flavor.

February 17, 2012

After strong growth, the cereal/granola bar category is showing slower growth.

June 21, 2011

Keebler has introduced a new, wholesome sweet treat.

February 18, 2011

Dollar sales in the snack/granola bar category have grown nearly 8% in the past year, according to Sue Viamari, editor of Symphony­IRI Group’s Times and Trends report.

December 6, 2010

Kashi is boosting its sustainability efforts by reducing the packages of its products by as much as 12.4%.

November 15, 2010

Families count on cereal for convenient, affordable nutrition. Quickly prepared or eaten on the go, cereal is a convenient breakfast option for today’s busy families that also provides important nutrients. Studies have proven that eating breakfast is closely linked to healthy body weights, improved mental alertness and physical performance. Plus, people who skip breakfast don’t make up for the missed nutrients later in the day.

October 24, 2010

There is little question that the ongoing recession has reshaped consumer habits. With more families...

September 19, 2010

B&G Foods' Cream of Wheat brand is getting sweeter with a new instant hot cereal....

August 23, 2010

One of America’s most popular cereal companies is tackling the challenge of reshaping Americans’ breakfast...

January 11, 2010

Bear Naked has added two new products to its all-natural granola line....