January 29, 2014

Ken Martindale, president and COO of Rite Aid, discussed the challenges involved and the careful process behind the reinvention of a brand, and shared the story of Rite Aid’s own reinvention as a company — and the decisions and strategies its leaders put in place to drive that transformation — at a special one-day summit co-hosted by The Drug Store News Group and the Mack Elevation Forum in August.

May 2, 2013

DSN caught up with Cigdem Topalli, brand manager for Geritol and Feosol at Meda Consumer Healthcare, to talk about what the company is doing to breathe new life into Geritol — a brand that resonates more with baby boomers — to better appeal to today’s 30-somethings.

September 18, 2014

The Quaker Oats man is taking on an unlikely new accessory for fall.

 

September 15, 2014

Manufacturers of As Seen on TV merchandise are reshaping the category by focusing on extending the lives of their products and investing in long-term brand building.

August 26, 2014

In honor of National Toilet Paper Day, Procter & Gamble's Charmin brand will take over Times Square in New York to give away 20,000 rolls. Times Square's iconic performer the Naked Cowboy will be present to help out.

August 22, 2014

What if you could replicate the physical in-store experience on the Web? The concept sounds incredibly powerful.

August 20, 2014

Looking to further grow the lash category through consumer education and ease of shopping in store, Eylure lashes has rolled out new packaging.

August 20, 2014

Procter & Gamble’s ZzzQuil was named to IRI’s list of new product pacesetters this year.

August 19, 2014

"The consumer healthcare market has experienced a steady stream of mergers and acquisitions in recent years. Some of this has created small ripples — like pebbles being gently tossed into still waters. Then there are the mega-mergers that have had a tsunami-like effect," writes Dave Wendland, Hamacher Resource Group VP, in his latest blog entry.

August 8, 2014

Prestige Brands' Matthew Mannelly, CEO, president and director, on Thursday outlined a number of ways that Prestige is utilizing social media to enhance its brand offering. 

August 7, 2014

Beiersdorf released results for the first half of the year and recorded a lift in sales of Nivea and Eucerin brands in the Consumer Business Segment.

August 5, 2014

Procter & Gamble's Charmin brand is launching a new chamomile-scented toilet paper. Each roll of new Charmin plus with the scent of Chamomile has the scent added to the tube to create an experience that soothes the senses, according to the company.

August 4, 2014

Procter & Gamble will trim its brand portfolio to focus on 70 to 80 of its largest and best performing brands.

July 30, 2014

IRI on Wednesday reported that 15% of consumers will be increasing usage of natural and organic products.

July 21, 2014

Almost a month after launching its Be Well Network loyalty program, hand sanitizer brand Purell has signed up 75% of the users it had expected for the year, according to Ad Age.

July 11, 2014

Private-label brands at warehouse clubs are believed to be comparable in terms of quality compared with name brand items.

July 10, 2014

The bath and body segment has benefited from near universal usage as consumers use these products in their daily personal hygiene routine.

July 10, 2014

Beauty subscription company Birchbox has announced the opening of its first brick-and-mortar store in Manhattan, which leverages the insights and feedback gathered since the company’s launch in 2010 from its more than 800,000 active subscribers.

July 10, 2014

When it comes to skin care, facial anti-aging potions still reign, as women continue their quest for younger, healthier looking skin.

July 9, 2014

Hain Celestial Group, an organic and natural products company, announced a packaging overhaul for its Dream brand, which was designed by the Biondo Group.

July 7, 2014

Tyson Foods and Hillshire Brands last week announced an agreement under which Tyson Foods will acquire all outstanding shares of Hillshire Brands.

June 19, 2014

Ethnic hair care brand Strength of Nature Global Brands has announced that public relations and digital communications firm Finn Partners and its Multicultural & Image Marketing practice has been selected as agency of record for the company's portfolio of hair care brands for women of color.

June 18, 2014

DSN has partnered with Competitive Promotion Report and IRI to create a series of exclusive reports. This month the analysis explores the market trends around retailer margin and promotional spending in the first-aid category, looking at the major national brands in the drug channel, focusing particularly on the anti-itch (including calamine), ointments/ antiseptics and bandages (including gauze and cotton) categories.

June 18, 2014

I get a lot of questions about which brands are winning with social media, and why.