Beauty company L'Oréal Paris has applied image recognition technology to target product ads based on the hair color identified in photos of faces for its Ombré campaign, which is now live on GumGum's in-image advertising platform.
Market6, a provider of web-based retail analytic applications, on Tuesday announced the introduction of Market6 Vantage, a suite of retail analytic applications that automate and simplify joint business planning and retailer/supplier collaboration.
Ethnic hair care brand Creme of Nature has named Africa Miranda — singer, model, activist and star of Bravo's docu-drama TV show "The New Atlanta," — as its new brand ambassador. Miranda already is featured as one the models for Creme of Nature's Argan Oil from Morocco product line.
In partnership with Unilever, graduating students in the Fashion Institute of Technology's Cosmetics and Fragrance Marketing and Management Master of Professional Studies program revealed insights into future beauty consumers and the methodologies that beauty companies should adopt to remain competitive.
Quest Products on Wednesday announced the national launch of ProVent Rosacea Moisturizing Creme, a creme formulated to help reduce the appearance of skin conditions often associated with rosacea and other skin conditions, including skin redness, age spots, facial rashes, dry skin and sun-related damage.
Tom's of Maine, a natural oral care brand, last week announced the introduction of Toddler Training Toothpaste. The toothpaste contains ingredients that come solely from plants and minerals, according to the company. It's also safe if swallowed and contains no fluoride.
Surrey, England-based Forme Laboratories, which specializes in menopause dermatology, has brought its Stratum C skin care line developed for peri-menopausal and menopausal skin to women in the United States.
Women who use at-home skin care devices report high levels of satisfaction with these high-tech gadgets; however, the penetration rates remains largely because of a lack of awareness, according to new research by consulting and research firm Kline & Co.
Suppliers are given the opportunity to showcase their products for retail buyers at the GMDC Health, Beauty and Wellness Marketing Conference. Drug Store News highlights some of the hot beauty products in the showcase this year.
Looking to change sunscreen habits for those with darker skin tones, La Roche-Posay and the Women's Dermatologic Society have teamed up to take a stand by not just raising awareness, but encouraging true behavioral change through educating on two key motivators.
Beauty retailer Sephora and ModiFace, a global augmented reality virtual makeover technology provider, have launched in Milan a 3D Augmented Reality Mirror that can simulate cosmetics on a user's face in real-time and in 3-D.
The Honest Co., which was co-founded by actress Jessica Alba, has teamed up with Target to offer a selection of the Honest Co.’s products in all Target stores and an expanded assortment on Target.com starting June 15.