June 1, 2016

Conair's Virtual Hairstyle Makeover Tool allows consumers to engage with the brand while shopping, seeing how they look with different hairstyles, as well as experimenting with and customizing their own looks. They can then purchase the appropriate styling tool to replicate the look or looks they created at home.

June 1, 2016

French skin care company Caudalie is one of the top beauty brands in the U.S. The Financial Times asked the company's founder, Mathilde Thomas, how a chance meeting led her to create a skin care treatment and move her family from Paris to New York. (Financial Times)

June 1, 2016

Henkel not only has one of the highest engaging brands with millennials, but the company is making sure its team is as up to date with social digital tools as its youthful fans.

June 1, 2016

Kao USA is a prime example of a company plugged into the New General Market, rebooting classics to introduce them to the millennial market, while not losing its loyal base.

June 1, 2016

If ever a beauty brand resonated with the times, it’s Milani. In an age of increasing diversity and inclusivity, and a time when millennials and multicultural consumers have emerged as major buying forces, Milani is making the right moves.

June 1, 2016

Paris Presents leverages digital marketing and social media to teach consumers techniques for getting the products and tools to work for them and employing each one to create looks that they love.

June 1, 2016

The beauty aisle is the last place in America where segregation is still legal, and separating ‘beauty’ from ‘ethnic’ has only served to further perpetuate narrow standards of what is considered beautiful in our industry and our society.

June 1, 2016

You could say that “breaking down walls” to the New General Market has been a central part of the Sundial Brands mission. It’s just in their DNA.

May 31, 2016

The villain in the upcoming and latest installment of the "Wolverine" series will be the face of Diesel's new fragrance for men launching in August.

May 27, 2016

Sephora has debuted a section for curly haired women on its website. Popsugar reports that the company has launched a special hub for its curly hair initiative, which seeks to match the right products to a woman's ringlets. Users can look at a series of photos on the site and determine which category their strands fall into. (Popsugar)

 

May 27, 2016

Ulta Beauty blew past expectations in the first quarter with a 15.2% increase in same store sales and a 38.8% e-commerce boost.

May 26, 2016

CCA Industries Inc. has launched a new logo, "Core Care America," and corporate identity.  

May 26, 2016

A leading brand in the African American men’s grooming and shaving category is teaming up with Marvel Comics on a new multi-platform campaign.

May 25, 2016

Two of the biggest magazine brands for women are teaming up to launch a subscription beauty box service for brides, the first of many such boxes planned.

May 25, 2016

One of the world's leading makers of USDA-certified organic consumer products has unveiled a Mosquito Repellent Spray.

May 25, 2016

Remington is looking to change the men's grooming game with the launch of VERSO, a customizable tool for men's skin care needs.

May 24, 2016

Unilever, L'Oreal and other companies have submitted first-round bids in the auction for Florida-based shampoo maker Vogue International LLC in a deal that could be worth $2.5 to $3 billion, Reuters reports. (Reuters)

May 23, 2016

Procter & Gamble is teaming up with celebrity hairstylist Felicia Leatherwood to educate and encourage women to talk about about the unique needs of African-American Hair.

May 23, 2016

RevitaLash Cosmetics is celebrating its 10th anniversary by kicking off a model search with Glamour magazine.

May 20, 2016

Elizabeth Arden is celebrating strong women with a new multi-platform digital campaign paying homage to the entrepreneurial and inspirational voice of the brand's eponymous founder. 

May 20, 2016

Dove is launching a new campaign that offers real-life perspective on wetness protection -- with a girl-meets-celebrity boy twist.

May 20, 2016

A new beauty boutique opened in New York this month, and the retailer is more like Tesla and Whole Foods than Sephora. The New York Times reports that the new beauty retailer is selling more than beauty products; it is selling the idea that natural wellness creates beauty. (New York Times)

May 20, 2016

Revlon is looking to reach new consumers by partnering with social media influencer and nail artist Chelsea King, who will serve as the brand’s first-ever Revlon Nail Expert, according to Women's Wear Daily. (WWD)

May 19, 2016

In the latest installment of DSNTV, watch Walgreens’ Holly Schmidt and a panel of leading CPG executives discuss how to uncover changing consumer needs and attract talent to reach the millennial consumer.