What can retailers do to create a better proposition for the New General Market? Where are the opportunities? How can retailers and brands work together to cultivate New General Market consumers and foster their success? These were the key questions executives at the third annual New General Market Summit faced in a series of vendor panel discussions.
Industry leaders talk soulful brands, doing good and operating with purpose at the third annual New General Market Summit. In this special report, DSN highlights the big ideas and best practices that emerged from the event.
The Sephora Virtual Artist app’s new Cheek Try On service allows users to virtually try on over 1,000 shades of cheek color, including blush, bronzer, contour, and highlighter shades available in single colors and palettes.
Procter & Gamble is holding talks with Trian Fund Management, which has a $3.5 billion stake in the company, about the future of its brands, the P&G CEO David Taylor confirmed to CNBC. Taylor called the talks “constructive” and noted, "We are willing to engage. We want to be better.” Trian has been increasing its stake in P&G and the company looks to cut costs by some $10 billion, the report said. (CNBC)
Though CVS Pharmacy saw the launch of 39 locations within Target stores in Colorado in 2016, the new Parker, Colo. location is the first retail location for the chain, and the first of three planned openings in the Denver area this year.
Edgewell Personal Care is taking the fight to its competitors with its latest initiative for its Schick shaving brand. Fox Business reported Wednesday that Edgewell had launched SchickHydro.com, offering a subscription service for refills of its blades that fit Schick razors. (Fox Business)