July 20, 2012

Vitabath has introduced a new line of lightweight fragrance mists.

July 19, 2012

Beauty brand Wet 'n Wild — which is a division of Markwins North America — started the year by signing superstar Fergie as its very first global beauty ambassador, and now the brand has announced its expansion into an additional 500 Walmart stores beginning in late July.

July 18, 2012

Ethnic beauty brand Black Opal Cosmetics is promoting the Black Opal “Sparkle” national sweepstakes, and also has been named the official U.S. cosmetics partner of the movie “Sparkle,” in theaters Aug. 17.

July 18, 2012

Natural personal care brand Burt’s Bees has inked a licensing deal with Ayablu to launch a Burt’s Bees Baby-licensed lifestyle brand for babies and moms.

July 18, 2012

FaceLube, an anti-aging skin care line for men, has partnered with the STA-BIL Lawn and Garden Mower Racing Series by becoming the official sponsor of the “FaceLube Best New Face Award,” honoring the U.S. Lawn Mower Racing Association Rookie of the Year as lawn mower racing celebrates its 20th anniversary in 2012.

July 18, 2012

Helen of Troy has teamed up with four-time world champion boxer Laila Ali to develop a new line of styling tools for multicultural hair.

July 18, 2012

British celebrity hair stylist Lee Stafford, who brought his line of products to the United States in May, is introducing two additions to the 19-product list at Ulta Beauty.

July 18, 2012

October is breast cancer awareness month and, for a second year in a row, Not Your Mother’s hair care brand has selected to donate 10% of all its online sales during the month to the Young Survival Coalition.

July 18, 2012

Ethnic hair care brand SoftSheen-Carson has introduced its next major breakthrough in styling — the Dark and Lovely 6 Week Anti-Reversion cream serum.

July 16, 2012

During the summer months, sun protection obviously is top of mind for many, especially among those with lighter skin who easily burn. However, there likely are shoppers in your store who have the misconception that their darker skin makes them immune to skin cancer and the harmful effects of the sun.


July 16, 2012

The most recent numbers show that sales of depilatories continue to be on the rise, which actually comes as little surprise given not only the time of year, but also the innovative products hitting the market.


Sales of depilatories rose about 8% to more than $31 million during the 12 weeks ended June 10 at food, drug and mass (excluding Walmart), according to SymphonyIRI Group.


July 16, 2012

Kimberly-Clark has launched a line of consumer products specifically designed with menopausal women in mind.

July 16, 2012

What type of makeup is hot? That which offers skin care benefits.


July 16, 2012

Looking to further tap into the growing men's grooming segment, Macy’s in downtown Philadelphia has opened a “men’s grooming zone” on its beauty selling floor.

July 13, 2012

Bellaboo, an Australian skin care brand for teens and tweens, has kicked off a national campaign, powered by retailer Ulta, that aims to discover new music talent and supports positive self-esteem among teens.

July 12, 2012

Procter & Gamble’s Crest + Oral-B have teamed up to help dentists ensure the best oral health for the athletes of the London 2012 Olympic Games.

July 12, 2012

Anti-aging skin care brand StriVectin announced that Melisse Shaban has been elevated to chairman and JuE Wong has been appointed CEO.

July 11, 2012

The at-home hair coloring market just got a little more competitive as Della Ricca Hair Color has announced that it now is offering clients an at-home hair coloring alternative to salon visits and store-bought hair color solutions.

July 11, 2012

Skin care company La Roche-Posay has developed the new Redermic [C], an anti-wrinkle firming moisturizer that was inspired by the growing popularity of injectable filler technology.

July 11, 2012

Tongue cleaner manufacturer Orabrush has added David Kelley, founder and chairman of the global innovation and design firm IDEO, and Mikel Chertudi, senior director of global media and demand marketing at Adobe, to its recently formed advisory board.

July 11, 2012

Tweezerman has partnered with fashion designer Cynthia Rowley for the 2012 limited-edition designer series collection, an annual compilation coveted by fashionistas, beauty aficionados and design enthusiasts alike.

July 11, 2012

Vichy Labs has introduced its new LiftActiv Serum 10, an anti-aging serum that promises to go beyond fine lines and wrinkles to deliver visible results on wrinkles, pores, a loss of firmness and tonicity.

July 10, 2012

Private label is continuing to hold its own as U.S. shoppers are reluctant to return to their old purchasing habits, according to a new Accenture study.

July 10, 2012

Procter & Gamble’s Old Spice is celebrating its new Champion scent and the London 2012 Olympic Games by partnering with Team USA table tennis representative Timothy Wang, who will look to secure the USA's first-ever medal in table tennis at this year's London 2012 Olympic Games.