CafePress, a customization engine that enables individuals, nonprofits and businesses to create, buy and sell customized merchandise online, has teamed up with beauty brand Philosophy to offer customized bath and body gifts.
Japanese cosmetics company Pola Orbis Holdings plans to acquire H2O Plus, a privately held developer, manufacturer and marketer of prestige, branded marine-based natural skin care products for the face and body.
The maker of Lily.B, a line of natural skin care products, has inked a partnership with Costco to carry its Lily.B multi-action rescue ultra eye cream at a special low price for a limited time at 20 pilot Costco locations in eight states.
Khloé Kardashian-Odom — known from such reality shows as E!'s "Keeping up with the Kardashians," "Khloé and Lamar" and "Kourtney and Khloé Take Miami" — is participating in the 2011 "Nivea Good-bye Cellulite, Hello Bikini! Challenge," a four-week program that combines fitness, nutrition, style and skin care with Nivea Good-bye Cellulite products.
Bic has teamed up with House Party, a marketing company that specializes in delivering products into the homes of consumers via "party packs," to promote its Bic Soleil women's disposable razors for summer. Under the partnership, Bic is hosting 1,000 parties across the country in the homes of target consumers on June 4.
Summer's Eve, a maker of feminine hygiene products, has teamed up with women's health and empowerment expert Carla Stokes and advocacy organization I Am That Girl, led by women's movement advocate and "Survivor" finalist Alexis Jones, for an upcoming campaign to engage, educate and empower women to better understand and nurture their bodies.
Alterna, a marketer of personal care products and therapeutic over-the-counter medicines, has signed a new trademark and know-how license agreement with Spirig Pharma AG of Egerkingen, Switzerland, which expands Alterna's exclusive rights to distribute Kerasal one-step exfoliating moisturizing foot ointment to 80 countries outside of North America.
Oral care company AloeSense has hired advertising agency Western Creative to design a new website to promote its AloeSense products, including toothpaste, dental floss, lip balm and extra-sensitive toothbrushes.
Cosmetic Executive Women recognized the most innovative beauty products of the year at the 17th Annual CEW Beauty Awards held May 20 in New York, which for the first time included the new Eco Beauty Award and a partnership with social networking site Foursquare.
The wider availability of relaxants and perms — which largely are geared toward African-American hair — coupled with consumers seeking greater value due to a challenging economy has helped fuel sales of the niche segment.
The Mentholatum Co. has updated the packaging of its lip care line Softlips to include a new logo and graphics, although the company retained Softlips’ signature slender sticks and the light flavors/formulas.
To better connect with today's beauty consumers, mass market retailers should consider implementing a multisensory playground or a "BeautySphere," engaging them with a calendar of in-store pop-up activities and implementing a "roving endcap" as a cost-effective way to execute new ideas and highlight new products. Those were just some of the ideas that emerged Thursday evening during the Fashion Institute of Technology Class of 2011 Capstone presentations and graduation reception in New York.
Joseph Mercola, a doctor that is board-certified in family medicine and trained in both traditional and natural medicine, has introduced a new bath care line that is made from certified U.S. Department of Agriculture organic oils and extracts.