April 24, 2014

Foot care is a daily challenge, but the podiatrist-recommended FootMate® System makes optimal foot health easy. It is a complete foot care system for cleaning, soothing, stimulating and massaging your feet every time you shower.

February 24, 2014

Naterra International, the maker of Tree Hut and Baby Magic, has developed a new bath and body care line called Aqua Spa.

August 20, 2013

Carex Health Brands launched a new bathroom mat to its lineup of bathroom safety products.

August 16, 2013

Following the successful launch of Anarchy For Her Bodyspray, Unilever’s Axe is now expanding its For Her product line with the new Anarchy and Anarchy II For Her shower gels.

June 4, 2013

Looking to revolutionize the skin care market is Montagne Jeunesse with its new Clay Spas face masques.

May 30, 2013

Fortunately, daily hygiene is more or less recession-proof. Thanks to the near universal usage of soap, bath and shower products, this market has been largely unscathed by the weakened economy and is expected to enjoy growth going forward. That being said, consumers have altered their buying habits of such products in recent years, and are looking for value.

April 10, 2013

From the creators of Mr. Bubble Bubble Bath comes a new way for kids to have fun while getting clean.

October 9, 2012

Manufacturers are striving to jazz up the bath and body segment with new, spa-inspired fragrances and formulations as sales show a ho-hum attitude among 
beauty shoppers. 


September 19, 2012

Helen of Troy has announced the availability of Beauty Chic, a new line of home spa products for feet, face and skin.

July 25, 2012

Cleanlogic has announced the introduction of its unisex bath and shower collection that ranges from cleansing to exfoliating to moisturizing to finishing.

May 30, 2012

Champneys, a spa established in 1925, now has brought its 90-year heritage in health and beauty stateside with the introduction of a line of bath and body products at Target in March.

May 21, 2012

Yardley London, known for its botanical soap bars, has announced the launch of its new Skin Indulgence bath and shower collection.

April 25, 2012

Axe has added an item to its shower product range.

January 27, 2012

Carex Health Brands recently launched its ultimate shower massager, a shower head that features a full body spray and five different massage settings.

December 9, 2011

Carex Health Brands recently launched four new products — the Carex Mobilator, the Carex Self Standing Cane Tip, the Carex E-Z Bath & Shower Seat and the Bathroom Safety Rail — across its portfolio of durable medical equipment and life assistance offerings.

October 28, 2011

Le-Edge USA has introduced Le Edge for face and body exfoliation.

October 26, 2011

This fall, Radius, a maker of specialty toothbrushes and complementary products, including toiletries’ travel cases and dental floss, is expanding its product portfolio with the new DOC multi-use suction toothbrush holder, which enables consumers to keep their toothbrush wherever they like, such as a shower wall, on the side of a bathroom mirror or upright next to the sink faucet.

October 11, 2011

The bath fragrance/bubble bath segment is experiencing modest growth, fueled by new product launches and consumers’ continued desire to bring the spa experience home.


August 24, 2011

Bath and beauty brand Calgon, which is managed by Ilex Consumer Products Group, has unveiled new holiday gift sets that are available at Walgreens.

August 10, 2011

Launching online at Target.com on Aug. 1 is the new Spa Sonic Skin Care System face and body polisher.

July 5, 2011

The Village Co.’s Mr. Bubble, which celebrates its 50th birthday this year, has announced the launch of two new products — Mr. Bubble Fizzy Bubble Bomb ($1.49 each) and the Mr. Bubble foam soap twin pack ($4.99) featuring the new Bubbleberry scent and the Original Bubble scent.

June 22, 2011

Mr. Bubble, which celebrates its 50th birthday this year, has announced the launch of two new products: Mr. Bubble Fizzy Bubble Bomb and the Mr. Bubble Foam Soap twin pack.

June 20, 2011

A shift in consumers’ shopping behavior to one that is focused on value, coupled with a desire to escape everyday stresses, likely helped drive the growth of bath and body scrubbers/massagers.


May 13, 2011

Bath and beauty brand Calgon, which is managed by Ilex Consumer Products Group, has unveiled two new collections — Ageless Bath and Sensual collections — that will be available beginning in June.