Content about B vitamins

October 24, 2011

Vitamin D has been one of the fastest-growing segments in the VMS market since 2010, a factor that has been in step with the number of positive clinical studies establishing the need for vitamin D supplementation.

October 11, 2011

The Council for Responsible Nutrition issued sharp criticism in response to the published study, "Dietary Supplements and Mortality Rate in Older Women," published in the Archives of Internal Medicine, a publication of the American Medical Association.

October 3, 2011

People taking oral steroids are twice as likely as the general population to have severe vitamin D deficiency, according to a study of more than 31,000 children and adults by scientists at Albert Einstein College of Medicine of Yeshiva University released last week.

August 31, 2011

Alacer last week launched Emergen-C Kidz, a new vitamin drink mix specially formulated for children.

July 5, 2011


Findings from the past year show that vitamin sales have been stronger than most other health and beauty categories. The recent emphasis placed by vitamin and nutritional supplement manufacturers on new multivitamin brands has delivered positive results.

July 5, 2011

A survey for Vitamin Shoppe found that 60% of Americans currently take a vitamin or supplement. Of those who take vitamins, more than 70% of respondents said they feel more confident about their health when they are taking a vitamin. Multivitamins are the most popular supplements, with 75% of respondents taking a multivitamin regularly.

July 5, 2011


The vitamin D category continues to grow. Category leader Nature Made from Pharmavite is on the cusp of launching a host of new products, including a Super D-Complex with magnesium, vitamin D chewable tablets and vitamin D with vitamin C and zinc.


June 20, 2011

Earlier this year, Pharmavite named Bill Tullis its new EVP sales, succeeding Skip Aldridge. Drug Store News caught up with Tullis to get his take on how the supplement industry is trending. 


June 2, 2011

A survey conducted on behalf of The Vitamin Shoppe and released Wednesday found that 60% of adults currently take a vitamin or supplement.

April 25, 2011

CVS Caremark's MinuteClinic division has expanded its suite of services to now include vitamin B12 injections and the human papillomavirus vaccination Gardasil.

April 15, 2011

Abbott Diagnostics on Friday announced its filing of a submission for clearance by the Food and Drug Administration for a fully automated vitamin D assay performed on its Architect testing system for use by healthcare professionals.

March 28, 2011

MB Innovations on Monday launched a new weight loss supplement called Slimple.

February 24, 2011

Generic drug maker Par Pharmaceutical Cos. had sales of $227 million during fourth quarter 2010 and $1 billion for the year as a whole, according to an earnings statement Thursday.

February 22, 2011

Forgiven Bottling Group launched its hangover product Forgiven, a vitamin B1 supplement the company claims helps metabolize alcohol.

February 10, 2011

Kraft Foods is building on the success of its vitamin-infused gums for Trident by expanding another gum brand's portfolio with a nutrient-filled, "ridiculously long-lasting gum," according to the company.

February 9, 2011

The National Advertising Division of the Council of Better Business Bureaus on Wednesday announced that Pharmavite is able to support advertising claims for the company’s NatureMade GreatMind dietary supplement, pursuant to NAD’s ongoing monitoring of advertising for dietary supplements.

October 25, 2010

Strativa Pharmaceuticals is working with a Swedish drug maker to develop and commercialize a prescription...

July 11, 2010

Natrol, a marketer, manufacturer and distributor of nationally branded nutritional products, now offers two new...

June 9, 2010

Procter & Gamble voluntarily recalled specific lots of its Iams canned cat food in North...

May 20, 2010

A commonly prescribed diabetes drug may cause a vitamin deficiency over time, a new study...

April 29, 2010

Patients with a kidney disease caused by diabetes that receive high-dose vitamin B therapy are...

March 24, 2010

Kmart is offering its pharmacy customers a free one-month supply of folic acid in line...

October 25, 2009

Vitamin D is quickly moving up within the ranks of letter vitamins as the most...

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