May 23, 2011


The wider availability of relaxants and perms — which largely are geared toward African-American hair — coupled with consumers seeking greater value due to a challenging economy has helped fuel sales of the niche segment.


May 11, 2011

Veet's newest hair removal products build on the belief that a groomed bikini line tops summer appearance must-haves among women, according to a survey conducted on the brand's behalf.

May 10, 2011

Julep, a boutique salon concept that offers manicure and pedicure parties, is looking to help beauty mavens enjoy pedicure parties at home with the launch of its new Julep At-Home Mani Pedi Party Set for Six.

April 27, 2011

Schick Quattro for Women Disposables has unveiled the "Shower Your Senses" mobile tour to introduce its new Schick Quattro for Women Disposables razor with a handle scented with Skintimate signature scent Raspberry Rain, the first collaboration between Energizer Personal Care's Quattro for Women Disposable Razors and its Skintimate signature scent Raspberry Rain.

January 25, 2011

Women in search of an alternative to pricey salon straightening treatments now have a new option at mass with John Frieda's new Frizz-Ease 3-Day Straight semi-permanent styling spray.

January 19, 2011

Ethnic hair care brand SoftSheen-Carson, which is part of L’Oréal USA, is launching for the mass market in February its new Dark and Lovely Healthy-Gloss 5 relaxer and hair care system, which is positioned as the first hair care system to preserve and restore all five signs of healthy hair: moisture, shine, strength, softness and body.

January 5, 2011

NEW YORK — Coty’s Sally Hansen brand is looking to take the nail category to a new level with its Salon Effects real nail polish strips.


The strips offer DBP, toluene and formaldehyde-free nail looks that have no dry time and promise to last up to 10 days. Users simply peel, apply, file and go. The strips can be removed with nail polish remover. Each kit, priced at $9.99, includes 16 nail polish strips, a cuticle stick, mini file/buffer and instructions.


The collection includes Simply neons, High-Shine metallics and High-Fashion patterns.

January 5, 2011



An expected overall upswing in the economy in 2011 is likely to lead to consumers loosening the grip on their wallets. However, for the time being, the sluggish economy continues to shift hair care buying behavior.
“

Value will remain the driving force behind hair care sales, despite a predicted upswing in the economy in 2011, as consumers are expected to remain careful spenders within the hair care sector,” stated research firm Euromonitor International.


December 22, 2010

Procter & Gamble has introduced its new Olay Professional Pro-X advanced cleansing system.

December 15, 2010

Coty's Sally Hansen brand is gearing up for 2011 with an assortment of new nail products, including new, innovative nail polish strips for no-dry nail styles that last up to 10 days.

December 7, 2010

Razor bump eliminator Bump Patrol has announced the debut of its "Smooth Crew" as part of an education campaign to help wipe out razor bumps, a common shaving problem, particularly among men of color.

December 7, 2010

NEW YORK — Following 10 years of gene research that is internationally patented, L’Oréal Paris is looking to crack the genetic code to younger-acting skin with its new Youth Code Skincare Collection.


November 21, 2010

NYC New York Color, a Coty brand, is gearing up for spring 2011 ...

November 14, 2010

It was announced in October that Energizer Holdings emerged as the winning bidder for American...

November 7, 2010

Blistex last week launched its Five Star Lip Protection lip balm as an all-weather, all-season...

October 31, 2010

British shaving brand the King of Shaves is expanding its U.S. and Canadian distribution under...

October 25, 2010

Rimmel London, a Coty brand, is looking to help beauty mavens achieve Brit-girl style with...

October 11, 2010

Nicole by OPI has teamed up with 16-year-old singing sensation Justin Bieber to introduce the...

October 11, 2010

Energizer Holdings emerged as the winning bidder for American Safety Razor in bankruptcy court proceedings,...

September 26, 2010

It’s no secret that the economic crunch helped to spur the sales of nail products...

September 26, 2010

The Art of Shaving stores are in the midst of a makeover, as the rollout...

September 21, 2010

A new national survey commissioned by Neutrogena Cosmetics suggested a trend toward a less "made...

September 12, 2010

There’s no doubt that awareness of the dangers of unprotected sun exposure is growing, but...

August 23, 2010

Carma Labs on Tuesday announced the introduction of two new Carmex Moisture Plus ultra-hydrating lip...