January 28, 2014

Procter & Gamble announced on Tuesday that it is launching a line of innovative, exciting flavors under a new brand that clearly is aiming to take some wind out of the sails of the upstart Hello brand.

March 8, 2013

Wm. Wrigley Jr. Co. is launching a new chewing gum that comes with a kick.

October 9, 2012

Mentholatum on Tuesday launched its new Softlips Jack Frosting lip balm, Softlips peppermint stick lip balm and Softlips holiday gift tag packs that will be available in November in time for the holiday shopping season.

October 9, 2012

Dasani has introduced Dasani Drops, a zero-calorie liquid beverage enhancer that allows people to add a burst of flavor to their water, the company said.

September 20, 2012

Stride gum is inviting teenage consumers to embrace their individuality with the launch of new ID gum.

October 24, 2011

Certain chewing gum companies are introducing smaller packs that will carry a lower price tag, according to a new report.

June 28, 2011

American Beverage has reformulated its Little Hug Fruit Barrels beverage line for kids.

May 24, 2011

Pacific Shore Holdings has added a caffeinated, sugar-free gum to its Energy-X portfolio.

March 21, 2011

Wrigley is letting fans of its Extra sugar-free gum brand create and purchase personalized packs featuring consumers' own photos and designs.

March 4, 2011

SUPPLIER NEWS — Juicy Fruit has expanded its sugar-free gum offerings with new mystery-flavored Juicy Secret gum. The gum builds on the 2009 launch of Juicy Fruit’s foray into sugar-free treats with its pellet gum, available in parent company Wrigley’s Big E-pak. Juicy Secret will be available in a 15-stick slim pack nationwide.

February 9, 2011

Juicy Fruit said that it has expanded its sugar-free gum offerings with a new mystery-flavored gum.

February 1, 2011


Continued product innovation in the sugarless gum segment helped push dollar sales ahead nearly 5% for the 12 weeks ended Nov. 28, 2010, according to SymphonyIRI Group.


December 9, 2010

Trident is rolling out a new gum lineup called Trident Vitality that includes a new flavor, Vigorate, which contains "10% of the daily value of vitamin C" in each piece, according to the company.

October 3, 2010

Revolymer is launching a new brand of gum that is eco-friendly and has long-lasting flavor....

July 18, 2010

Capitalizing on the popularity of its 5 brand of sugarless gum, Wrigley recently introduced 5...

May 10, 2010

Advertisements for gum boasting long-lasting flavor may yield big bucks for its makers....