Vendor buzz from Shopper Marketing Expo

CHICAGO — Drug Store News editors talked to vendors at the Shopper Marketing Expo about the buzz from the show floor, the biggest challenges in shopper marketing today and what their companies are doing to help retailers and CPG companies meet those challenges.

To read the complete vendor Q&As, click here.

To keep up with all the news from the Shopper Marketing Expo, visit DrugStoreNews.com/Shopper-Marketing-Expo.