SAN FRANCISCO — Shutl on Tuesday announced the official launch of its North American operation and that service — Shutl enables omnichannel retailers to offer delivery of online orders within a one-hour window of choice — will go live next month in New York, San Francisco and Chicago.
A Shutl spokesperson declined to identify specific retail partners prior to going live with the service.
Shutl's point-to-point delivery model is the only one of its kind to have been proven at scale, having operated successfully throughout the United Kingdom for the last three years, the company noted.
As a part of the launch, Steven Chien was named Shutl VP and general manager North America. Chien recently served as COO at social shopping site Kaboodle and VP business development for price comparison shopping engine Nextag.
"The ecommerce industry is about to take another giant step forward with the launch of Shutl's innovative delivery solution," Chien said. "Shutl will be a great partner for those multi-channel retailers looking to better compete with Amazon and provide new ways to delight their customers."
Once Shutl completes its rollout in New York, Chicago and San Francisco, it will continue into Phase II of the launch, expanding to Atlanta, Boston, Denver, Detroit, Houston, Los Angeles, Miami, Tampa, Dallas, Minneapolis, Philadelphia, Phoenix, San Diego, Seattle, Washington, Montreal and Toronto. This aggressive launch was primed by last year's announcement of Shutl securing over $6 million in funding from investors including UPS, e.ventures and Notion Capital to accelerate North American plans, the company noted.