FLINT, Mich. — Diplomat Specialty Pharmacy has hired a former information technology executive as its director of marketing.
The company announced Wednesday the appointment of James Kosmerick as director of marketing. Kosmerick was previously creative and marketing director for Bay City, Mich.-based TransIT Solutions. He also worked as an art director and designer at Blue Cross Blue Shield of Michigan.
In his new position, Kosmerick will be in charge of Diplomat's marketing efforts, including advertising, promotions, public relations, online and social media strategy, marketing partnerships and company-wide branding initiatives, as well as overseeing monitoring of performance indicators, trends and marketing analytics.