When asked if it was easy or difficult to find what they were looking for when shopping for OTC remedies, 4-in-5 consumers reported that over-the-counter medicines are either somewhat easy or very easy to find, according to an online survey of more than 900 AccentHealth viewers conducted in September. In fact, as many as 37% of consumers suggested it was "very easy" to find the OTC medicines for which they were looking.
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Patient Views is a new, exclusive consumer insights feature that appears in every edition of DSN magazine, as well as the daily e-newsletter DSN A.M. If you could ask 4,000 patients anything at all, what would it be? Send your questions to firstname.lastname@example.org.
Source: AccentHealth. To view the demographic breakdown of participants, click here.