SEATTLE — Seattle-based regional player Bartell Drugs is celebrating the 50th anniversary of the city’s iconic Space Needle — a centerpiece for the 1962 Seattle World’s Fair — with a new multidimensional partnership that includes promotions and events throughout the anniversary.
Family-owned since 1890, Bartell Drugs already was a fixture in the Seattle area for 72 years as the first visitors took in the views from atop the iconic, 605-ft. Space Needle.
As part of the celebration, Bartell's is inviting customers to help design Space Needle-themed reusable shopping bags. Children will submit a drawing of the Space Needle, while adults will enter their own photo of the Seattle landmark. Grand-prize winners in both child and adult categories will receive a $200 Space Needle SkyCity restaurant gift card and a $100 Bartell Drugs gift card. The winning photo and artwork will be featured on the reusable bags available at Bartell’s locations in September. The contest ends June 17.
With 58 stores in King, Pierce and Snohomish counties, Bartell Drugs will support the partnership with print and broadcast advertising, in-store merchandising and public relations support for co-promotions.
Built for the 1962 World's Fair, the Space Needle has become the No. 1 attraction in the Pacific Northwest, with more than 1 million visitors each year. Along with SkyCity, the world's first revolving restaurant, the Space Needle now is recognized as the global icon for the city of Seattle.