COLD SPRING HARBOR, N.Y. — Cirrus Healthcare Products earlier this month announced the launch of its Hello Kitty-licensed earplugs for swimming and sound protection. The earplugs are individually printed with the cartoon characters encouraging young children to wear ear protection while swimming.
The Hello Kitty ultra soft earplugs employs the same technology as the antimicrobial earplug BioEars — soft silicone earplugs which use ActivAloe. The earplugs are easily molded to the shape of your ear providing an airtight seal, resulting in ears being protected from water penetration and harsh noise.
Hello Kitty earplugs come in packs of three and six in a waterproof carry case, with a suggested retail price of $3.99 and $5.49, respectively.
Cirrus over the next 12 months will be releasing an additional 10 uniquely-printed themed ear care products, the company said.