LOS ANGELES — Former NBA bad boy Dennis Rodman, who most recently appeared on VH1's "Celebrity Rehab," earlier this month helped launch Applied Food Sciences' hangover relief remedy G-Tox the Hangover Blocker through appearances on the talk show circuit.
Rodman recently appeared in a segment on The Tonight Show with Jay Leno and talked about the G-Tox shot with both host Jay Leno and comedian Dennis Miller.
"Recovery drinks have become an ultra fast growing category in beverage sales, with major brands like Monster Rehab and Vitaminwater Revive recently entering the market targeted at 'curing hangovers,'" the company stated. "This is the hottest beverage category right now, and as the national media begins to take notice, [we are] out to prove real science behind the product goes a long way."
G-Tox was developed by Applied Food Sciences, which found that glucarate, the key ingredient in G-Tox, was effective in readily speeding up the process of toxin removal within the liver and blood.
Glucarate, found naturally in fruits and vegetables, is also naturally found in the human body. When the body becomes overloaded with toxins, increasing levels of glucarate or glucuronolactone, also increases the body’s ability to recover from toxins such as alcohol faster, safer and more efficiently.
“G-Tox helps keep the body in top form, and for anyone who drinks, especially those peak athletes, it’s a simple, one-shot remedy that’s easy and effective total body detox,” AFS VP marketing Jackson Zapp said.