INDIANPOLIS — Australian Gold sun care brand took its national launch into the spotlight on April 10 as the task sponsor for the sixth episode of NBC's "The Celebrity Apprentice."
Australian Gold recently brought its outdoor sun care range to the national market, and to mark this expansion, the brand enlisted the help of Donald Trump and his show, "The Celebrity Apprentice." In the episode, the celebrities were in charge of creating a marketing event for Australian Gold using a 10-in.-by-10-in. glass box.
LaToya Jackson and the women's team earned the winning vote from the Australian Gold executives. As a reward for winning the task, Jackson's charity, AIDS Project LA, will receive a $20,000 donation from "The Celebrity Apprentice," as well as a matching $20,000 from Australian Gold.
To mark its national expansion, Australian Gold will have "The Celebrity Apprentice" displays in Walmart, Walgreens, CVS/pharmacy and Duane Reade locations.