Health and Over-the-Counter Product Market

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Private label continues to gain traction

In 2016, Nielsen reported that private label outperformed national brands in the mass merchandising segment, which includes such retailers as Walmart, Target, warehouse clubs and dollar store chains. 

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Natureplex’s Victor Santos emphasizes OTC value

With offerings that include well-known brands, and formulas for private label and contract manufacturing service, Natureplex is aiming to deliver for consumers where it matters — quality, quantity and price.

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Making supplements sustainable

The Marine Stewardship Council is looking to inform customers where their supplements originated from. 

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NRF predicts holiday sales spike

Officials at the Global Marketing Development Center said retailers can capitalize on the expected uptick in sales with smart, innovative products and merchandising.