Hear from Kathleen Brock, EVP of America’s Naturals, discuss the company’s strategy for advertising to consumers and the recently launched Family Flora product line.
Drug Store News recently sat down with Dr. Alan Jacobs, founder and CEO of PerceptiMed. PerceptiMed provides pharmacy automation products that help deliver on the promise: “Right Drug. Right Dosage. Right Patient. Every Time.” Dr. Jacobs shared with Drug Store News how PerceptiMed’s advanced verification and dispensing system is helping pharmacies today.
Drug Store News recently interviewed Travis Shaw, VP sales and marketing for Owen Mumford about one of its newest products, Unifine Pentips Plus, a first-of-its-kind pen needle with a pen needle remover built into the device. The device is reported to show promise in improving patient compliance.
When Suzy Batiz launched Poo-Pourri about seven years ago she had no idea the success that the before-you-go toilet spray would enjoy. Leveraging humor as an angle to break through the taboo topic, Poo-Pourri has doubled in growth since its launch thanks, in large part, to a successful Internet marketing campaign that catapulted the brand to international awareness and success. DSN recently caught up with Batiz to learn more about the brand's success story.
Ethnic beauty brands are increasingly broadening their reach to target a broader audience, regardless of ethnicity. Natural hair care brand CURLS is no exception. To learn more about CURLS and how it is partnering with author Zane to drive awareness at retail, DSN caught up with founder and CEO Mahisha Dellinger.
Direct response marketing and branding company International Commercial Television, which exhibited at the recent NACDS Total Store Expo in Boston, has big plans for its at-home, anti-aging beauty tool called DermaWand. With international demand and growth opportunities showing little signs of slowing, the company is looking to take the U.S. retail market by storm. To learn more about the company, its U.S. expansion plans, and how it can partner with retailers and drive consumer education, DSN recently spoke with Richard King, VP, director - retail sales, International Commercial Television.
Drug Store News sat down with Mike Kaufmann, CEO of the pharmaceutical segment for Cardinal Health, to discuss how pharmacy has evolved into the dynamic opportunity it is today, as well as the growth opportunities for women in pharmacy.
DSN recently had a chance to sit down and talk with Jay Lenstrom, general manager of Crossmark's Marketing Werks, an experiential and event marketing firm that helps brands pop at retail by engaging consumers on their path to purchase. Lenstrom calls what they do “engagement marketing” — creating a two-way conversation between brand and consumer. It’s a marketing arena that’s changed dramatically over the past five years and will continue to evolve in time with smartphones and social media.
Drug Store News recently sat down with Miranda Rochol, VP product and strategy for Healthcare Data Solutions, to discuss how comprehensive prescriber validation data solutions can save a pharmacy operation billions of dollars in costs.
Former SVP Walgreens Randy Lewis recently released his first book “No Greatness without Goodness,” which outlines the progression Walgreens made in giving people with disabilities the opportunity for employment. According to Lewis, 1-in-5 Americans has a disability, and nearly 70% of people with disabilities and 95% with such severe cognitive disabilities as autism will never hold down a job. Having experienced success with the Walgreens disability initiative and knowing it had the potential to make an impact on the broader workplace, Walgreens invited other companies to visit their facilities and see the program in action. DSN had an opportunity to sit down with Lewis to discuss the book and Walgreens’ accomplishments.