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NEHI white paper tackles nonadherence problem

The U.S. healthcare system must address the problem of patients not picking up newly-prescribed medicines if national goals for improved health and reduced costs of medical care will be realized, according to a NEHI white paper issued Thursday. 

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DSNTV: Chasing — and engaging — today’s elusive consumer

Retailers and suppliers need to work harder to find creative ways to better engage today’s “elusive” consumer and motivate her to want to make a trip to the store, Lisa Paley, chief customer officer for Pfizer Consumer Healthcare, told Drug Store News for the latest edition of DSNTV Executive Viewpoint video interview series.