Jeff Weidauer

Articles by this author:

  • Tue, 09/18/2012 - 2:42pm

    It turns out that the Baby Boomer generation was just the opening act. The Millennials are here, and the world changed overnight, at least for marketers. Brand loyalty is out the window, transparency rules and convenience is king. Millennials are savvy about marketing, and they want what they want when they want it. 

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