GM/Consumables

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Rite Aid’s SVP marketing discusses Plenti partnership

John Learish, SVP marketing for Rite Aid, explains Rite Aid's participation in what is a first for the U.S. retail industry: A coalition loyalty card program called Plenti that represents a partnership among several national iconic retail brands

 

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Heinz, Kraft Foods will merge

The two companies will merge to create The Kraft Heinz Company, resulting in a portfolio that will make the newly formed entity a food-and-beverage powerhouse.