ECRM Health Care 2008
It just may be that the current economic slowdown could be providing a significant lift for purveyors of over-the-counter healthcare solutions. Because while your average Jane makes significant trade-offs here and there on the family’s entertainment budget — opting for a summer’s worth of Disney movies at the theater in place of a week’s actual visit to Disneyland — the one thing she’s not going to skimp on is her family’s well-being. So that means all tummy aches, sniffles and sneezes, scuffed knees and/or ear infections still will be treated by Dr. Mom, whose medicine cabinet still will be stocked. And if it isn’t stocked, relief is only a quick-and-close pharmacy trip away. Click below to download the PDF of ECRM Health Care 2008.