Target is striving to win the hearts of Millennials with a string of new mobile and digital initiatives, which includes an overhaul of its wedding and baby registry business, according to a USA Today report.
While acknowledging that Target faced a series of setbacks in 2013 — including a data breach just before the holiday season — CFO John Mulligan, who is also serving as interim president and CEO, expressed optimism during its annual meeting of shareholders and said the company has the resources, talent and plan in place to move beyond its challenges.
Purely Elizabeth, a natural foods company, announced that its line of Ancient Grain Granola debuted at Target stores across the country on June 8. Consumers can choose from original, pumpkin fig and cranberry pecan varieties.
The Honest Co., which was co-founded by actress Jessica Alba, has teamed up with Target to offer a selection of the Honest Co.’s products in all Target stores and an expanded assortment on Target.com starting June 15.
Target has formed a Digital Advisory Council as part of its efforts to accelerate its digital transformation and will bolster its internal digital talent by hiring at least 50 new software engineers this year, the company has announced.