12/17/2014 - 12:17pm

When Suzy Batiz launched Poo-Pourri about seven years ago she had no idea the success that the before-you-go toilet spray would enjoy. Leveraging humor as an angle to break through the taboo topic, Poo-Pourri has doubled in growth since its launch thanks, in large part, to a successful Internet marketing campaign that catapulted the brand to international awareness and success. DSN recently caught up with Batiz to learn more about the brand's success story.

 

12/17/2014 - 12:17pm

Menasha Packaging Company and Shelfbucks recently finalized an agreement to innovate and redefine in-store product merchandising with the launch of POP displays that incorporate iBeacon technology to actively engage with shoppers, while enabling brands and retailers to measure and manage in-store promotional campaigns.

12/17/2014 - 11:49am

Aquaphor, a Beiersdorf brand, has teamed up with actress, TV host, entrepreneur, fashion designer and celebrity mom Brooke Burke to produce original video content on her YouTube channel, ModernMom, which is part of the Kin Community network.

12/17/2014 - 11:36am

Ipsen Biopharmaceuticals on Tuesday announced that Somatuline Depot (lanreotide) Injection 120 mg (referred to as Somatuline) was approved by the U.S. Food and Drug Administration for the treatment of gastroenteropancreatic neuroendocrine tumors.

12/17/2014 - 11:27am

Former Helen of Troy executive Tom Gebhart has joined Bio Ionic as COO.

12/17/2014 - 11:24am

To date, the Food and Drug Administration's Center for Drug Evaluation and Research has approved 35 novel new drugs in 2014, compared to 27 in 2013. 

12/17/2014 - 11:20am

E-commerce is now an integral part of the beauty business as nearly half of consumers buy more beauty and personal care items online this year compared with last year, according to A.T. Kearney’s new Beauty and the E-Commerce Beast: 2014 Edition study.

12/17/2014 - 10:59am

The Generic Pharmaceutical Association on Wednesday expressed concerns that the current structure of the Trans-Pacific Partnership agreement (TPP) will impede generic utilization.

12/17/2014 - 9:59am

Inergetics on Wednesday announced a national multimedia advertising campaign to promote its women's weight loss lifestyle supplements, Bikini Ready.