Cheetos is mixing things up with its new Cheetos Mix-Ups snack mixes, which combine four Cheetos snack flavors in various shapes in one shareable bag. The brand, part of PepsiCo's Frito-Lay division, also announced that its spokescat, Chester Cheetah, has joined Twitter as @ChesterCheetah and is asking fans to tweet their opinions of the new snack.
Red Bull Energy on Monday introduced nationwide three new flavors: cranberry, lime and blueberry. In new red, silver and blue cans, the Editions from Red Bull provide the same energy and effect of the original, but with a taste for every palate.
In celebration of its recently launched Telescopic Shocking Extensions mascara, a new mascara that delivers the look of lash extensions, L'Oréal Paris is kicking off a nationwide digital contest inviting consumers to snap and upload a photo to LorealGetNoticed.com for the chance to be named the next "face" of L'Oréal Paris.
Erba Vita announced its entry into the U.S. market with a line of supplements, including Propolis, a resinous material collected by honeybees from tree buds and other plant sources shown to benefit the immune system.
The Center for Healthcare Supply Chain Research, the foundation of the Healthcare Distribution Management Association, announced the appointment of three directors to its board: including Gregory Drew, president of Value Drug; Peyton Howell, president of global sourcing and manufacturer relations at AmerisourceBergen; and, Kirk Kaminsky, SVP operations of McKesson Specialty Health.
Supervalu announced several changes to its executive and banner retail leadership teams, as it continues preparations to move forward with a focus on serving wholesale grocery operators, growing its hard discount format and running a smaller, more efficient retail operation following the close of its previously announced transaction with AB Acquisition (Albertson's LLC).
The Centers for Disease Control and Prevention set the stage for the first quadrivalent influenza vaccine to be introduced in the 2013-2014 flu season, according to a report in The Wall Street Journal.
True Drinks, a healthy beverage provider, has launched a new marketing campaign behind its Aquaball healthy kids' drinks in support of First Lady Michelle Obama's "Let's Move!" healthy food and exercise campaign to battle childhood obesity.