Understanding the importance of consumer education to drive sales of at-home beauty devices, earlier this year market leader Clarisonic opened its first brand installation within Macy’s Union Square location in San Francisco.
There’s a shift happening within the ethnic beauty market — specifically in the hair care segment — as competition in the category becomes more intense and as multicultural beauty marketers increasingly recognize the importance of breaking the borders between general and multicultural beauty.
With the youngest of the baby boomers having turned 50 this year, adult incontinence is proving to be a high-traffic, high-frequency category with a decent amount of margin, at least in the drug channel. According to Competitive Promotion Report, the drug channel enjoys a 35% margin in this category on average.
Bomuca is in the process of launching a Hispanic-centric line of supplements and recently gained distribution through Walgreens, the supplier reported. DSN sat down with Oliver Pegueros, director of operations and business development at Bomuca, to get a sense of what the new supplement line is all about.
External analgesics is a category replete with growth brands with a base of $497.8 million across total U.S. multi-outlets, and more than 8.1% in growth for the 52 weeks ended Sept. 7, according to IRI data.
The Kermit Crawford era at Walgreens is drawing to a close. As of Dec. 31, Crawford, one of the industry’s best known and most respected pharmacy executives, will retire as president of pharmacy, health and wellness at the nation’s top drug store chain.
Market data reflects growth in the liquid body wash category for 2014 as compared with 2013. DSN has partnered with Competitive Promotion Report and IRI to create an exclusive report, “Shifts in Trends and Market Share Growth: Liquid Body Wash.”