Ad Age is reporting that a equipment maker Anthony International is teaming with digital sign company Real Digital media on a translucent iDoor, which allows static or video ads to display on refrigerator doors while allowing customers to see the products. “The first thing is the wow factor,” a 7-Eleven franchisee in Los Angeles said. “When people walk into the store, they haven't seen anything like it.” (Ad Age)
The 2015 Retail Health Innovation Challenge called on students to offer a two-minute pitch to a panel of judges, which included representatives from CVS Health, Johnson & Johnson’s McNeil Consumer Healthcare and the National Association of Chain Drug Stores.
Tagrisso is an EGFR-tyrosine kinase inhibitor, a targeted cancer therapy, designed to inhibit both the activating, sensitizing mutations, and T790M, the genetic mutation responsible for EGFR-TKI treatment resistance in up to approximately two-thirds of cases of EGFRm advanced NSCLC.