A lot was happening in the world of community pharmacy, as we raced to close this issue of Drug Store News— no news bigger than the late October bombshell that Walgreens Boots Alliance would swallow up Rite Aid, in a deal valued at more than $17 billion all in.
Within the toothpaste category, Colgate Total and Crest 3D White were the two brands from their respective manufacturers that displayed the highest sales, and they both displayed higher units sold on promotion (28%).
Fifty years ago this summer, President Lyndon B. Johnson secured his place in history by signing into law the legislation that created Medicare and Medicaid. It was a landmark in the nation’s social and political development and an evolutionary leap for community pharmacy.
While paid search and email marketing still top retailers’ lists of effective customer acquisition channels, social media has moved up the ranks to become an important tool for engaging with and attracting new customers.
The majority of millennial parents (85%) are using their smartphones to help them shop brick-and-mortar retail locations, according to the results of a new study by Retale. But what’s especially interesting is how moms and dads use mobile differently.
Human error was the number one cause of data security incidents in 2014. According to a new report released by the Privacy and Data Protection Team at BakerHostetler, in the incidents that the firm worked on in 2014, employee negligence was responsible 36% of the time.