According to an upcoming study from Nielsen, multicultural consumers today are leaders in technology adoption.
A new Harris Poll reveals some surprise findings on Americans' preference for generic or branded drugs.
Intradermal quadrivalent flu vaccine found to be more productive than trivalent vaccine, according to Saint Louis University research.
An Alliance for Aging Research survey found that consumers want to maintain nonprescription access to acetaminophen.
Retailer participation in freestanding insert (FSI) coupon events and digital coupons distributed on retailer websites benefited from double-digit increases.
A new PLMA study on shopper loyalty among consumers ages 25 years to 45 years dispels many long-held assumptions.
A new MIT study published Wednesday suggests that a more powerful H1N1 influenza strain may be making its way through India.
A new FMI survey found more supermarkets are focusing on health-and-wellness offerings.
Despite a large amount of hype, most consumers interested in wearable technology are not currently planning to buy an Apple Watch when it becomes available.
Retailers are feeling the impact of a harsh winter season.