05/15/2014 - 12:53pm

South Beach Diet recently unveiled a new addition to its family of nutritious and convenient snacks — the South Beach Diet 100 Calorie Smoothie in chocolate truffle flavor.

05/15/2014 - 12:53pm

The results of two recent studies support the financial healthcare savings of using supplements.

05/15/2014 - 12:53pm

The VMS and diet aid/sports nutrition markets together command $11.9 billion in total retail sales, excluding specialty channels, and is growing at a steady clip.

05/15/2014 - 12:53pm

Focusing on the on-the-go consumer niche, GOJO Industries’ Purell hand sanitizer has helped to bring brand relevance back to what was a commoditized category only a few years ago.

05/15/2014 - 12:53pm

Similasan showcases a family of products that address the niche need state of eye relief.

05/15/2014 - 12:53pm

Advanced Vision Research’s TheraTears may be an older brand, but it is a brand that is re-energized and growing.

05/15/2014 - 12:53pm

Hyland’s has developed a virtual clinic in how to target the new mom niche with meaningful messaging that results in a Hyland’s Baby product being placed in the nursery.

05/15/2014 - 12:53pm

i-Health has been carving out new niches with its feminine pain reliever brand Estroven, which as a brand family generated more than $37.2 million in sales across total U.S. multi-outlets for the 52 weeks ended Dec. 29, 2013, according to IRI.

05/15/2014 - 12:53pm

Eos, the Evolution of Smooth, a line of niche fashion-savvy lip balms, has been flying off of retail shelves lately, generating almost $85.5 million in brand sales on triple-digit growth — 125.2% to be exact — for the 52 weeks ended Jan. 26 across total U.S. multi-outlets, according to IRI.