Category Reviews

09/12/2011 - 8:48am
Seasonal, novelty sweets flavor sales

Consumers still have a sweet tooth despite a sour economy. U.S. confectionery sales at food, drug and mass stores continue to grow at a pace of 4.2%, outpacing overall store sales, according to data from the National Confectioners Association.


08/24/2011 - 2:21pm
Shoppers fetching natural dog food

Pet lovers want the best for their furry friends. Last year, Americans spent $55 billion on their pets, according to Packaged Facts, and the upward trend shows no signs of slowing.

08/24/2011 - 2:09pm
Energy drinks maintain momentum

Energy drinks are still showing strong growth. A recent report from Beverage Marketing Corp. found that “energy drinks handily outperformed the overall beverage market,” although the segment remains a small component of the category.

08/24/2011 - 6:53am
Preservatives are nothing to sneeze at

A wet spring has made for ideal allergen-creating conditions — the growth of ragweed and an increase in mold. According to a Quest Diagnostics study, sensitization to common ragweed has grown 15% nationally since 2000, while mold grew 12%.


08/24/2011 - 6:52am
Devices transform shelf


The expansion of intimacy health devices at mass is transforming the intimacy health segment into some pretty significant profit centers. “The total vibrations category currently has up to $1 billion in retail sales with no clear branded leader,” Church & Dwight’s CEO James Craigie told analysts earlier this month.

08/24/2011 - 6:50am
Back-to-school deals target shoppers looking for low costs


Retailers, expecting thrifty behavior from consumers, are starting the back-to-school season with early promotions. “Retailers are already running door-buster promotions,” said Perry Smith, an analyst with the NPD Group.

08/24/2011 - 6:50am
Gluten-free food growth spurs shift to mainstream


Gluten-free foods and beverages aren’t just for people with celiac disease anymore.

08/24/2011 - 6:48am
Awareness shines in sun care

As expected, sales of sun care products experienced a boost in the most recent 12 weeks, according to SymphonyIRI Group, and it is likely that a greater consumer awareness of the dangers of the sun’s harmful rays and product innovation helped fuel growth.


08/24/2011 - 6:48am
Natural, organic products
 grow in baby care

Many consumers continue to express desire for natural and organic personal care products, and that holds especially true when it comes to baby care.


07/25/2011 - 5:40am
Health claims drive growth

Health still is a priority for Americans, as sugary cereals are declining and cereals with health benefits, like whole grains, vitamins and minerals, are experiencing slow but steady growth.


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