An analysis conducted by ECRM of retailers’ ad circulars during 2011 showed some familiar names dominated the list of top promoted brands and revealed some interesting movements among others.
A product exclusively designed for breast-fed babies has made its U.S. debut.
A maker of international cooking sauces has teamed up with the founder of the Gluten-Free Pantry brand to develop a range of recipes for those seeking gluten-free meal solutions.
YoCrunch has launched a new line that combines yogurt with crumbly, crunchy pie crust toppings.
The Consumer Healthcare Products Association has selected John Punzi and Jay Sirois to serve as directors of the organization's regulatory and scientific affairs department.
Dietary supplement brand Nature Made has tapped a new advertising agency to lead all brand positioning and integrated marketing for the company.
Jolly Rancher has paired together crunchy and chewy textures with its new fruit candy.
Dove is pairing its chocolate with a new bite-sized candy that combines taste and texture.
Zak Designs has created drinkware items for on-the-go toddlers that feature a valve that controls liquid flow.
Jelly Belly is expanding its Chocolate Dips line to include a new sweet flavor.