12/13/2011 - 12:42pm

PureBrands on Tuesday announced its national Facebook competition to search for the brand's next commercial for its Sheets Energy Strips, to be judged by brand partner LeBron James of the NBA.

12/13/2011 - 11:13am

Maybelline New York is expanding its successful Dream portfolio with the January launch of the new Dream Nude Airfoam foundation, Dream Lumi Touch highlighting concealer and Dream Bouncy blush.

12/13/2011 - 10:58am

NYC New York Color, a Coty beauty brand, is rolling out several new lip products for spring 2012, including its new City Duet 2-in-1 Split lipstick, which features two shades in a single bullet.

12/12/2011 - 1:07pm

Tostitos is hosting what the brand calls a "party with a purpose" on Dec. 16.

12/12/2011 - 1:03pm

Medical Alarm Concepts Holding on Monday unveiled plans for the second phase of its MediPendant medical alert system marketing campaign: a bag stuffer/coupon offer placed alongside patient prescriptions in Albertsons.

12/12/2011 - 11:04am

Budweiser is getting into show business with the launch of a new social reality show that will debut on ABC.

12/12/2011 - 10:50am

AisleBuyer has introduced a new in-store mobile commerce solution that is designed to deliver a brand's offers to a customer's smartphone while he or she is shopping in the store.

12/12/2011 - 9:35am

Energizer Personal Care is launching in January its new Schick Hydro Silk razor, which marks Schick’s first five-blade razor for women.

12/12/2011 - 9:17am

Case-Mate is bringing Marvel Entertainment's most popular comic book vigilantes home for the holidays.