12/26/2013 - 12:52pm

Mars will launch a new M&M flavor in May, M&M’s Brand Birthday Cake Chocolate Candies.

12/26/2013 - 12:52pm

SoftSheen-Carson in September introduced its Dark and Lovely Au Naturale Beyond Gentle & Sulfate-Free Wash.

12/26/2013 - 12:52pm

Brock Beauty is helping women nourish hair from the inside out with its Hairfinity hair growth vitamin supplement.

12/26/2013 - 12:51pm

Following the BB cream craze in the face makeup category, these multitasking beauty balms are hitting the hair care aisle.

12/26/2013 - 12:51pm

Actavis last year gained approval for its Next Choice, a generic version of Teva Women’s Health’s Plan B One-Step, that now sits on top in emergency contraceptive sales.

12/26/2013 - 12:51pm

Church & Dwight’s new Trojan lubricant line has achieved a 7% share of the lubricant category almost straight out of the gate, James Craigie, C&D executive chairman, CEO and interim president of the company’s domestic personal care division, told analysts.

12/26/2013 - 12:51pm

Core Science Medica has targeted consumers in need of a gluten-free lifestyle with its launch of Gluten Cutter, a dietary supplement to help gluten-sensitive consumers occasionally enjoy their favorite foods again.

12/26/2013 - 12:51pm

ILEX Consumer Products Group last year launched amid the chaos of Black Friday its “Di-Gel Comfort Zone” — complementary, clean restrooms located in downtown Manhattan to help alleviate some of the discomfort associated with shopping the day after Thanksgiving.

12/26/2013 - 12:51pm

Thanks in part to the launch of Alka-Seltzer Fruit Chews, the Alka-Seltzer brand has experienced a resurgence within the antacid tablet category.