Gummy vitamins are not just for kids anymore. With baby boomers entering their golden years, it won’t be pill phobia that will drive supplement-seeking seniors in search of gummy vites as much as it may be pill fatigue.
Bic Consumer Products USA’s new FlameDisk offers consumers a convenient, portable alternative to charcoal. FlameDisk, which uses ethanol as its main fuel ingredient, heats up quickly and is cleaner than charcoal.
Unilever is taking what it considers to be a breakthrough approach to hair care — by focusing on the scalp, rather than the ends — with its Clear Scalp and Hair Therapy line that hit North America in May.
Earlier this year, Prestige Brands closed the deal on its acquisition of the analgesic Goody’s Powder. And while Goody’s may be characterized as a legacy brand, it is in no way a tired brand — for the 52 weeks ended April 15, sales of Goody’s Powder were up 1.2% to $15.8 million.
Crunchies Food Company, maker of freeze-dried fruit and veggie snacks, has launched single-serving Munch Paks. The individual packs are perfect for kids’ lunches and come in six fruit flavors and four veggie flavors.
Procter & Gamble has brought innovation to the laundry detergent category with Tide Pods, a three-chamber unit liquid-dose detergent that cleans, fights stains and brightens all in one premeasured product.