Energizer’s new flameless candles give consumers a new way to light their homes. Energizer’s Glas flameless candles have the warm glow and realistic flicker of a traditional candle, but offer safe, functional and efficient LED lighting.
Dr Pepper Snapple Group is targeting its new Dr Pepper TEN diet carbonated beverage to men. The company’s consumer research showed that men between the ages of 25 years and 34 years are not satisfied with the taste or the image of diet sodas, but they want to make healthier beverage choices.
A consumer’s internal alarm bell usually is tripped when a company tries to sell him or her on a “less-is-more” proposition, because it usually really means “less-is-less.” That is until Help Remedies came along with its “less-is-less-but-that’s-better” proposition.
FyrFlyz could be the next big kid craze. The new spinning toy on a string from i-Star Entertainment has earned a spot on a number of “Hot Toy” lists, including the Oppenheim Toy Portfolio and Dr. Toy Top Ten Toys lists.