The PSA campaign, featuring first-of-its-kind communications techniques, was developed pro bono by Ogilvy & Mather New York for the Ad Council.
Sickweather provides real-time disease surveillance and forecasts for more than 23 different symptoms and illnesses.
Five of the top 10 markets with flu activity are located west of Texas.
According to the National Institutes of Health, it is estimated that up to 20% of the U.S. population is affected by GERD.
A portion of sales from The V Foundation products will go directly back to the Foundation. For the Rutgers products, a portion of the proceeds will go to the R Fund.
The USOC endorsement is expected to drive significant awareness around a category that only has 4% household penetration in the U.S. market.
Tom Corley has more than 30 years of industry experience with the Kraft Foods Group and General Foods, including more than 15 years in senior leadership and sales roles.
Boost Oxygen recently received nationwide exposure on Fox Network's show American Idol.
Smart devices can track item usage and automatically order replenishment products through Amazon Dash, such as testing strips for a blood glucose meter or sanitizer for a hands-free sanitizer dispenser.
CDC has changed its name to Pharmacy Value Alliance to better reflect its members focus on community pharmacy. The Premier Value Product line will continue under the Premier Value name.