The Kantar Retail report found that while total trade spending as a percent of gross sales continues to remain flat, manufacturers are increasingly shifting spend to growth channels and customers.
The next B2B Video Exchange event on March 8 will be a forum for the electronics category, with a focus on mobile accessories and smart homes.
Mattel is making some big changes to one of its most popular toys by altering its iconic Barbie line to reflect different body sizes and ethnic diversity.
Hallmark's new #CareEnough campaign aims to highlight the love stories of real couples.
Nielsen Catalina Solutions' new CEO most recently served as Nielsen's EVP and managing director of local media, where he was responsible for strategy and development for Nielsen's local television and audio clients.
Consumer interest in wearables is booming for reasons that retailers should find encouraging.
Tom Corley has more than 30 years of industry experience with the Kraft Foods Group and General Foods, including more than 15 years in senior leadership and sales roles.
RetailNext’s Aurora sensor is an all-in-one device designed specifically for the needs of the retail industry.
IRI is looking to drive the growth and expansion of IRI’s services to the retail industry with the appointment.
Method Products is launching its second-ever designer collaboration exclusively for Target.