01/07/2016 - 5:04pm

By including Digimarc Barcode in artwork and product packaging concurrently, Perrigo will enable its retail customers to engage consumers in a more meaningful way.

01/07/2016 - 12:26pm

This month, Target and SoulCycle will launch a 10-city tour featuring special three-day weekend events — with complimentary classes taught by certified SoulCycle instructors. 

01/05/2016 - 11:59am
The Marsh/inStream partnership will reach millions of shoppers across 73 stores located in Indiana and Ohio with personalized, targeted offers on the front of consumer receipts. 
 
01/04/2016 - 3:43pm

"By participating in our '2016 Starting Points' promotion, our customers will have the opportunity to earn thousands of Plenti points while shopping for everyday items," noted Rite Aid SVP marketing John Learish. 

12/15/2015 - 1:12pm

"Leveraging Mood's existing audio infrastructure, our exclusive Presence beacon technology and the popular Shazam app, we are able to provide Food Lion with a compelling solution that encourages direct mobile interaction with the brand," Mood Media's Jaime Bettencourt said.

12/14/2015 - 12:09pm

The new company will wield a $16 billion CPG portfolio across a number of front-end categories, including health and wellness, consumables and general merchandise. 

12/10/2015 - 12:06pm

More than four out of 10 consumers would like exclusive offers sent to their phone when they enter a store. 

12/10/2015 - 11:51am

Beginning Dec. 10, Prime Now is adding beer, wine and spirit delivery in Manhattan.

12/04/2015 - 12:25pm

The report, from ReportsnReports, highlights the role that consumer interest in instant services provided by photo kiosks as being a key driver in the market.